For the last 53 years, Honda has been sponsoring the annual Rose Parade, even having their own float during last years parade. This year, they're looking at not only being in the parade, but having the world record for the largest Rose Parade float.
At 274 ft. long and 30 ft. high, this float will be enormous. It may actually take a while just to get through this entire float. The float will start off with a concept version of the Acura NSX, then go on to a model Honda engine, a model robotic arm used in the Honda factories, two 30 ft. monitors showing the spectators at the parade, and ending with a Honda Jet concept.
Being the last sponsor with the largest float at the parade, Honda will just be outdoing themselves this year. It will definitely be hard for Honda to beat themselves at next years parade. The 125th Rose Parade will take place January 1, 2014 at 8 a.m.
